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Palmspire

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Create more of the content your ideal prospects crave, and then make it impossible for them to miss it. Design your own responsive website without any coding. Speed up web design even further by choosing from thousands of customizable templates that are proven to convert. Of course, if you’re technical, you can code custom websites or modify templates with ease.

Color Psychology in Marketing [Infographic]

Humans are visual creatures -- so visual, in fact, that color plays a much bigger role in influencing what we purchase than we might think. There's a reason companies test the colors of things like advertisements, banner ads, and call-to-action (CTA) buttons. When we did a button color test here at HubSpot, for example, we found that a red CTA button outperformed a green CTA button by 21%.

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8 Digital Marketing Trends Set to Expire by 2018

When it comes to marketing tactics, unfortunately there is no "Best if Used By" dates.

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How to Write Absolutely Addictive Articles

This is a longer article. If you’re feeling noncommittal at the moment, don’t read it. Save it.

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Are Amazon 'Sponsored Products' Ads Worth

Say you're in the market for a new pair of headphones or a new guitar tuner. Where would you start your search? Google, right? Not so fast. According to a 2016 survey of 2,000 consumers, 55% of people actually skip Google altogether and start their online shopping searches directly on Amazon.

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