CONSUMER GOODS

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Newsworthy articles with a focus on the Middle East & Africa

February 2019

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Unilever invests $12.2 million

Consumer goods company Unilever invests $12.2 million in Ghana plants.

Consumer goods company Unilever Ghana has invested GH¢60million in new infrastructure and factory plants as part of plans to improve its offering to the market and reduce the volume of imports to service its oral business.Unilever currently depends on importation of its oral products, such as Pepsodent Cavity Fighter and Close-up Deep Action, to meet the growing local demand.
East Africa deals double to $834m

East Africa's PE deals double to $834m, spread across multiple sectors

Private equity activity in the region bounced back in 2018 after a tough 2017, with the disclosed value for deals recorded almost doubling to $834.3 million, compared with $446.78 million last year.
Nestlé opens coffee factory

Nestlé opens Bonjorno coffee factory in Egypt

Nestlé has inaugurated a new $14M coffee factory for its Bonjorno brand in Egypt in order to make this facility an export hub for coffee in the region. The new 12,740 sqm coffee facility is located in the 6th of October industrial zone of Cairo, with an investment of EGP 250m ($14m USD). The factory has eight production lines with a capacity of 14,000 tons, and will have the ability to reach 22,000-44,000 tons in the future. The workforce consists of 240 direct employees and also provides around 7,000 new jobs indirectly.
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Here is why P&G is shutting down its $300 million Agbara production factory

An insider familiar with the development disclosed to Premium Times that “the company is battling with the challenge posed by government policies that regulate the importation of raw materials for its production.”Another source said the cost of importing raw materials was becoming unbearable for the company, which has refused to involve in shady deals in order to cheat the system and ease importation.
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consumer goods $1.5-billion pledge

Plastics, consumer goods makers in $1.5-billion pledge to rein in waste.

Global companies including BASF, DowDuPont, Procter & Gamble and SABIC have formed an alliance to fight plastic waste, pledging to spend $1.5 billion over the next five years… The funds will be spent on waste collection infrastructure mainly in Africa and Asia, on technology for recycling and re-use of waste, on educating governments as well as local communities, and on cleaning up highly polluted areas.
FMCG brands test subscriptions

FMCG brands test the possibilities of subscription

Several multinational FMCG companies, including Nestlé, Procter & Gamble and Unilever, are pursuing an online subscription model for some of their products, despite evidence that automatic delivery has not worked for some of their rivals.
African opportunity post-Brexit

An African opportunity for post-Brexit Britain

The World Economic Forum’s (WEF) annual meeting in Davos has long been the political and business world’s equivalent of the Vanity Fair Oscar party: by invitation only, it is a place to be seen. This year, however, it should also be a place for the world, and especially a Brexit-bound United Kingdom, to reconsider its approach to Africa.
Consumer goods  index down 0.04

Consumer goods sector gives a slip to Nigeria bourse as index down 0.04% in second day drop

“What we have noticed since Q1 (First Quarter) results hit the market in late April and early May is investor apathy towards these numbers. The consumer goods did not do as well as the banking sector and we have seen a reflection in the market during the last couple of days,” Abiola said.
Nigeria FMCG faced challenges

Nigeria’s Fast-Moving Consumer Goods sector faced a lot of challenges in the last 4 years because of the decline in consumers’ purchasing power

Nigeria’s Fast Moving Consumer Goods sector (FMCG) has faced a lot of challenges in the last four years. The decline in consumers’ purchasing power due to the decline in global oil prices in 2014 and the disruption in oil production in the Niger Delta negatively affected the sector. It was also one of the hardest hit during the recession due to the challenging business environment.
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Nigerian startup TradeDepot

Nigerian startup TradeDepot scores big with $3m in funding from Partech helping retailers in the fast-moving consumer goods sector to distribute goods in Africa

Nigerian web platform TradeDepot has received $3-million in funding from Partech. It’s the global investment firm’s first commitment from its €100-million Africa fund launched earlier this year.The announcement was made in a press release yesterday. The Lagos-based company’s platform helps retailers in the fast-moving consumer goods sector to distribute goods in Africa.
Senegalese Entrepreneur Youssef Omaïs Built PATISEN

How Senegalese Entrepreneur Youssef Omaïs Built PATISEN, a $200 Million FMCG Conglomerate

Senegalese entrepreneur Youssef Omaïs founded PATISEN in 1981 as a small trading business to import and sell flour to bakeries across Dakar and other neighboring cities in the West African nation. Over the last 37 years, the company has snowballed into a $200 million (revenue) FMCG conglomerate with more than 7,000 employees, a portfolio comprising more than 50 brands of food products, and an active presence in more than 40 countries.


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Assessment of Cream Cracker Sector in Nigeria

A private equity frim wanted Infomineo to assess the market with a focus on Low Unit Packs (LUP) brands within the cream cracker sector. This market assessment was to encompass various regions of Nigeria. The client wanted to specifically investigate the ability of a cream cracker producer to double sales between the next 3 to 5 years.
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Market sizing and insights on the pasta market in Tunisia

A MENACA based food-processing company considering the penetration of the pasta market in Tunisia reached out to Infomineo requesting research on the market size, competitive landscape, distribution channels, and regulations concerning government subsidy on prices.
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