A weekly email to help you grow your business, brought to you by Visible.vc
 
 
December 27th, 2018
 
Founders
Forward
 
 
Attracting & Engaging Investors
|
Company Culture
|
Finance & Metrics
 
 
Topic
Attracting & Engaging Investors
 
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Bringing on a new VC means bringing on a new business partner. It is essential to have a clearly communicated set of goals that your investors are bought in on. This week we break down the 3 things that will help you seamlessly "onboard" your new investors

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We’ve talked with a lot of founders who have raised money, and we continue to hear the same things: Fundraising is a difficult and time-consuming process, one that is often unstructured and chaotic. We’ve built the Fundraise Tracking Tool to help add some method to the madness.

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Building a repeatable cadence with current and potential investors is an easy way to establish trust and momentum when it is time to fundraise. 

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Topic
Company Culture
 

Salesforce has managed to sustain incredible growth while maintaining strong organizational alignment and communication. So what's their "secret management process?" V2MOM. 

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For 2019, Andrew Clark comes with a challenge: spend the year writing Friday Notes for your team. We think you’ll be very happy with the results.

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We study the principles that Pixar uses to craft their stories and how you can use the same principles in your investor updates.

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Topic
Finance & Metrics
 

Take a look at the metrics that most potential investors will have their eye on during the fundraising process.

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In a discussion with Lighter Capital, Mike, our CEO, and the team at Lighter Capital break down the major differences between debt and equity financing.

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Financial projections are essential for any business, even if it’s not yet generating revenue. A variety of specific methods exist for performing this task, but they can generally be classified into top-down and bottom-up approaches. 

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