October 1, 2018

Coors Light celebrates the rich tapestry of our nation’s diverse cultures by elevating music that represents communities across the US.

Featured

Sold Out Show!

American pop punk band, State Champs, concluded their MCMM collaboration with a sold out show in Pittsburgh and public meet & greet.

WATCH THE VIDEO >

Branded Album Release

Hit Regional Mexican artist, Lenin Ramirez, gives a big thanks to Coors Light for partnering with him on his latest album release.

CHECK OUT HIS POST >
Artist to Watch

Jessie Reyez

This Canadian break-out star has almost 30 million monthly listeners on Spotify alone — with her first single "Figures" going 2x platinum! She was nominated at the 2018 MTV Video Music Awards for "Push Artist of the Year". Her 2019 will be filled with a routed national tour as well as countless festival bills as she rises to next-level stardom.

DOWNLOAD PROFILE >

It's Easy to Start

All of MAX's artist programs are turnkey. After a quick conversation, we can create a custom music program that will drive brand affinity and sales results in your territory.

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Music Audience Exchange (MAX)
2595 Dallas Pkwy, Frisco, TX 75034

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