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Happy Friday 😎

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New Posts:

  1. Uncover Details On Any App Right From Google Chrome

    Earlier this week we announced our free Chrome Extension. Apptopia for Chrome transforms any app listing, LinkedIn page, or company website into a complete performance profile, making it easier for your team to prospect and research the competition. Here's everything you need to know, plus a video demo.

 Tidbits:

  1. MobileMarketer: Technology in action at TGI Fridays: No 'better use case than selling alcohol with AI'
  2. GeekWire: Adobe acquires Marketo for $4.75 billion to add enterprise marketing customers to its mix
  3. MarketingLand: Instagram rolls out Shopping in Stories globally, launches Shopping channel in Explore
  4. Gamasutra: Mobile game dev Outfit7 opens new Barcelona studio
  5. Cnet: PUBG is finally coming to PS4, according to this leak
  6. NYT: Mary Meeker, ‘Queen of the Internet,’ Is Leaving Kleiner Perkins to Start a New Fund
  7. MarketingLand: Facebook bug allowed some advertisers to access other Facebook Analytics app data
  8. Gamasutra: Twitch abruptly blocked in China & delisted from local iOS App Store.
  9. MobileDevMemo: Strategy must precede media buying in mobile advertising
  10. MobileMarketer: Cosmo teams with Macy's, Juicy Couture on print-to-mobile shoppable AR ad

From The Archives:

  1. Bird Passes Lime For The First Time In Monthly Downloads
  2. Why We Built A Slack App (...And Are Breaking Out Of Our Data Silos)
  3. What Our Latest Model Update Means For You

See something we should have covered? Just let me know.

-Matt

Director of Marketing
Apptopia, Inc.
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