Hey friend,

DraftKings (DKNG)

DraftKings has been busy, and is poised for growth.

The U.S. is increasingly opening up access to sports gambling: 3 states approved sports betting in the recent election cycle, meaning by the end of next year more than half of the country will have legal access.

9 states offer DraftKings' mobile and online sports betting product (making DKNG the industry leader in this respect).

In the last quarter, DraftKings usage mentions soared, and momentum is continuing into 20Q4.


You can see sports betting mentions increase across the board as live sports returned, helping to fan DKNG demand.


DraftKings is increasing awareness of its platform by harnessing strategic partnerships, including those with ESPN, Bryson DeChambeau, Turner Sports, Bleacher Report, the Philadelphia Eagles, and New York Giants.

The only ding in the DKNG narrative is falling sentiment, tested by demand-related platform outages. 

DraftKings is a new addition to our coverage universe, so LikeFolio has no official earnings score.

However, we highlighted its potential for growth on the most recent MegaTrends report and expect a solid quarter when it reports Friday before the bell.

Andy talked about this today on the TD Ameritrade Network.

Microsoft (MSFT) - Xbox Brand Watch

The new 'Xbox Series X' officially launched yesterday, and Consumer Demand rocketed: +106% YoY

The comparatively lukewarm reception garnered by the previous generation console, the 'Xbox One,' puts the current level of hype into perspective.

The secondary market highlights how valuable this console is to consumers: An Xbox Series X on Ebay will run you 2-3X MSRP, and you'll be hard pressed to get one from a traditional retailer in time for Christmas. 


Beyond Meat (BYND)

Shares of BYND plunged -17% in yesterday's trading session, following a disastrous 20Q3 earnings release. The company reported top and bottom line results that missed market expectations by -29% and -450% respectively.

This was no surprise to LikeFolio members, who are cashing in following our Bearish Opportunity Alert last month.

With Purchase Intent Mentions down -57% YoY in the past 90 days, we'll need to see a significant recovery before we consider changing our long-term bearish outlook.



Andy Swan
founder, LikeFolio