Read our Case Study with SignUpGenius

You can learn how Sortable’s data and analytics revealed our solution improved SignUpGenius’ ad revenue by 38%, increased CPM by 42%, and increased site viewability by 10%. By using Sortable for Small Business, SignUpGenius was able to very quickly improve their website monetization.

“Setting up a header bidding solution can be a daunting task to do on your own. We found that the solution from Sortable allowed us to be up and running faster than we could on our own. In addition, we were able to rely on their expertise in optimization to see positive results.”

—Dan Rutledge, CEO, SignUpGenius


Seasonality, CPMs, and You

It’s important to understand how seasonality affects CPMs as they play a key role in forecasting and predicting revenue, and benchmarking. Continue reading on our blog!




The Buzz on Viewability and Optimizations for Revenue

Discover how viewability is one of the most important metrics publishers can optimize towards. The first step in driving brand engagement for advertisers is to ensure campaigns are seen by users. Continue reading on our blog!


supply policy bp

Supply Policy Update

As part of our mission to empower publishers, Sortable recommends that publishers follow industry best practices and policies to support a healthy ecosystem. We've recently updated our supply policy and we're happy to share it with you.



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